PRIVACY POLICY

At Amy Louise Photography, your privacy and the safeguarding of your data is very important to us, and there are a few fundamental principles that we follow;

  • We don’t ask for your information unless we actually need it

  • We don’t store personal information on our database unless it is required for ongoing operation of our services

  • We don’t share your personal information with anyone except to carry out our contractual obligations, protect our rights or comply with the law

The use of the Amy Louise Photography website is possible without any indication of your personal data; however, if a data subject wants to use services via our website, processing of personal data could become necessary. If the processing of personal data is necessary and there is no statutory basis for this processing, we generally obtain your consent.

The processing of personal data, such as the name, e-mail address, or telephone number of a data subject shall always be in line with the General Data Protection Regulation (GDPR), and in accordance with the country-specific data protection regulations applicable to Amy Louise Photography. With this data protection declaration, Amy Louise Photographyaims to inform you of the nature, scope, and purpose of the personal data we collect, use and process, as well as the rights to which you are entitled.

As the controller, we at Amy Louise Photographyundertook numerous technical and organisational measures to ensure the most complete protection of personal data processed through this website – however Internet-based data transmissions may in principle have security gaps, so absolute protection may not be guaranteed. For this reason, every data subject is free to transfer personal data to us via alternative means if preferred, e.g. by telephone

1. WHAT INFORMATION IS BEING COLLECTED?

1.1 – We collect a variety of information before, during and after you book with Amy Louise Photography and use any of our services. This includes:
• Names, Addresses and Contact Information of the person(s) placing an order with us.
• Names, Addresses and Contact Information of the person(s) using our services.
• Names (and in some cases ages and gender) of all participants of a photo shoot.
• Details and notes taken throughout a photo session or service provided to help us remember conversations during and details of your session.
1.2 – If you E-Mail us or send us messages via social media, these messages are stored within our email system or social media accounts. These messages are stored for as long as practicable to allow us to provide you with better future services.

2. WHO IS COLLECTING THE DATA?

2.1 – This data is being collected by Amy Louise Photography, Riverside Business Centre, 1 Riverside Road, Lowestoft, NR33 0TQ. We use password protected data management software to hold our data.

3. HOW IS IT BEING COLLECTED?

3.1 – The majority of our data is collected directly from you. Whether you fill out a form for us online, or tell us face to face, via the telephone, via e-mail or message.
3.2 – In some cases, data may be given to us by a third party. This includes if somebody purchases a voucher for you – they will usually give us your name and details to allow us to process their order, and provide our service to you.

4. WHY IS IT BEING COLLECTED?

4.1 – Most of the data we collect is solely for the purpose of providing you with a service you have ordered, or had ordered for you.
4.2 – Some of the data we collect is to help provide you with a better customer service experience
4.3 – We are required by law to collect and store certain information relating to any order you place with us.

5. HOW WILL IT BE USED?

5.1 – Data we collect will be used by Amy Louise Photography to enable us to provide our services and products to you.
5.2 – Contact data (e-mail addresses) may be used to send you direct offers from Amy Louise Photography about upcoming promotions or newsletters. These can be unsubscribed from at any time.
5.3 – Amy Louise Photography may internally analyse data for business and forecast purposes.

6. WHO WILL IT BE SHARED WITH?

6.1 – We take your privacy very seriously. We do not sell your data to third party organisations. There are a few scenarios where some of your data may be shared with third parties to allow us to provide our services to you. These include:
• Delivery and Postage Service Providers to allow us to send you documentation and orders you have placed. (Information shared includes Name, Address and in some case e-mail address / mobile number)
• Manufacturers (our printing labs) if we are sending an order directly to you from a lab. (Information shared includes Name, Address and in some case e-mail address / mobile number)
• Law Enforcement and Legal Requirements – we will provide data to law enforcement agencies if issued with a court order to do so.

7. HOW WILL THIS AFFECT YOU?

7.1 – We collect, store and process your data in such a way that should have no negative effect on you as an individual.

8. HOW LONG IS THE DATA STORED?

8.1 – Most data we collect is stored indefinitely. This is to allow us to provide a better service to you as a customer in the event that you contact us again in the future.
8.2 – We are legally obliged to store some data for a minimum amount of time, for example sale order records, payment records etc.

9. ACCESS TO STORED DATA.

9.1 – If you have any questions about data we hold about you, please feel free to contact us. 
9.2 – You may request a copy of any data we store about you – and we will comply with any requests as per the guidance of the Information Commissioner’s Office.

10. MORE INFORMATION.

10.1 – If you would like any clarification on how we collect, store or process your data – please contact us directly.
10.2 – If you would like further information on the legal guidelines we operate within, or have any concerns about how we use your data, please check the ICO’s website at https://ico.org.uk

11. OUR DETAILS

11.1 – This business is owned and operated by Amy Lungenmuss-Ward trading as Amy Louise Photography.
11.2 – Our principal contact for business is : info@amylouisephotography.net

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